BCB BrainChildren > BCB Internet Marketing Crew
JoAnna Dettmann
Online Media Buyer
JoAnna Dettmann has spent the last eight years in the field of Internet marketing and online sales with companies such as Rodgers Townsend, St. Louis Blues and Brighton Digital Marketing. She specializes in online media planning and buying, email marketing and Internet marketing sales. JoAnna also has experience in managing pay-per-click campaigns, domain management and Web analytics reporting.
JoAnna is also proficient in email database management. She has extensive experience in the creation of email databases using Excel, Access and SalesForce and has been responsible for the maintenance and cleaning of these databases. JoAnna’s experience in domain management has also excelled her knowledge of databases. Databases have made it easier for JoAnna to manage the many domain names her clients own or would like to own. With the use of these databases she is able to quickly purchase or renew domains as they become available.
While with the St. Louis Blues, JoAnna was able to create many new vendor relationships for the organization. She was able to close many deals and turn prospects into clients. She was also responsible for the research in finding new prospects and was very successful in doing so.
Some of JoAnna
’s clients have included Trane (American Standard), St. Louis Children’s Hospital, Sunnen, Homestead Financial, SBC, Scottrade, Charter Communications, Energizer, Ameren, and Humane Society of Missouri. JoAnna has a bachelor's degree in Communications with a minor in Marketing.
To contact JoAnna, click here.
Kaysha Kalkofen
Search Engine Marketing
Kaysha Kalkofen has spent the last seven years in the field of Internet marketing with companies such as Outrider, The Selling Source and Brighton Digital Marketing. She specializes in search engine marketing, including search engine optimization and pay-per-click marketing. Kaysha has also managed email marketing campaigns, affiliate programs, banner ad campaigns and Web analytics reporting for a variety of companies.
In managing Internet marketing and affiliate marketing programs for clients, Kaysha was key in the development of internal databases that measured the effectiveness of clients’ Web sites and marketing materials. She worked closely with IT personnel to create a database that creates reports ad hoc and could also be accessed externally using a VPN connection or the Internet. While managing search engine marketing campaigns, Kaysha has become prolific in the ability to generate new prospects, leads and sales for clients. Search engines have become an excellent way to communicate with target markets and Kaysha has years of experience in finding ways to find and connect with prospects online.
Some of Kaysha’s clients have included St. Louis Children’s Hospital, Homestead Financial, Sunnen, Trane (American Standard), Microsoft Windows Mobile, TomTom, Praxair, Scottrade, Charter Communications, Aventis Pharmaceuticals, TD Waterhouse and Showtime. Kaysha has a bachelor's degree in Biology and an MBA with a specialty in services marketing.
To contact Kaysha, click here.


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