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Blog, Blog, Blog

by: MickeyM619 April 28, 2010

If you have a BrainChild Branding website, chances are it includes a blog. If you opted out of including a blog, you may want to revisit that decision after reading this blog.

Blogs are becoming more and more relevant to the search engines. As you know, we monitor each of your sites on a daily basis, and we're starting to see a trend. Ranking is improving as blogging is increasing.

First, let's discuss what a blog is . . . or rather what it used to be and what it has become.

Blogs (short for web logs) used to be simply an online diary. It used to be a type of website usually maintained by an individual with regular entries of commentary, rants, description of events including images.

By 2004, it was estimated there were 3 million blogs maintained on the internet.

Amazing, right? Yeah, until you see 2009's numbers. Google search stats have found there are 1,000,000,000,000 (yes, that is a trillion) unique blog websites and / or blogs included as part of a broader website.

It used to be bloggers discussed "What I Did on my Summer Vacation" or rants like "100 Reasons Why I Hate Chicken Noodle Soup."

It has become something completely different. And this is why we recommend you pay attention to your blog.

Blogging makes the search engines happy for several different reasons. Here's several:

• A new blog entry indicates to the search engines that you are adding content to your website on a regular basis. Sites whose content is stale rank lower than those who content is freshened consistently. Blog posts attract the search engine spiders, leading blogs to be crawled; often on a daily basis.
• New blog entries whose content matches the content on other parts of the site are ranked higher because of the amount of relevant keywords and key phrases relevant to the rest of the site.
• Business blogs enable you to create powerful personal relationships with your customers and clients now and in the future. Blogs also put a personal and human face to your business.
• Many business blogs keep their readers up to date on industry news and happenings in their business sector.

There are other more technical reasons, which we won't put you to sleep with, but suffice to say, if you've got a BrainChild Branding blog, show it some love!

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RoseLesniakDogTrainer.com

by: MickeyM619 April 23, 2010

Rose Lesniak Dog Training in Miami, Florida is based on the philosophy of bettering the lives of both you and your dog through a disciplined dog training program that employs love, praise and positive reinforcement.

Rose Lesniak is multi-certified and experienced and she or her dog training staff will work one-on-one with you and your dog in group classes, individual classes; even in your own home.

BrainChild Branding produced a beautifully-designed, user-friendly Robust Lite website for Rose Lesniak. She can create as many pages on the website as she likes. She can add sub-categories to each category. She can add any content to any web page she wants: copy, images, video, PDFs, MPEGs, Word docs, etc.

She's using her new website to highlight each of her success stories as they happen . . . in real time!

Since we began Rose Lesniak Dog Trainer's branding campaign two years ago, the business has increased from a one woman shop to a dog training philosophy. She has trained several trainers to work with her and exercise her unique methods of dog training and dog care.

If you want to ask her about her website, you can call her at 305.868.8109 or email her at Rose@RoseLesniakDogTrainer.com.

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